If you have read everything you could find on website design but still can’t figure out what will work for your business, then you need Birddog for the best web design services on the Gold Coast. Design is, unfortunately, a subjective topic, so what one person may find appealing and beautiful, another may find completely hideous. So, to give yourself the best chance of generating conversions and creating a satisfactory and credible website, you need to utilise the best design resources and tips to cultivate a head-turning and lead generating online presence.
Web Design Tips To Take You Over The Edge
Your research on web design has probably revealed a copious amount of tips and tricks to take your website to the next level, but not all of them are going to be worth your time or money or perform the way you expect it to. So save yourself the unnecessary trouble, and use these result-driven tips instead:
- Prioritise site speed – visitor’s will leave a slow loading site almost immediately – who has the time? In addition, search engine’s factor your loading time into your rankings, so ensuring site speed is a priority will benefit your business both with your potential customers and the search engine’s you work with.
- Quality content – the content on your website should be more than a sales pitch. Using power words and descriptive phrases will grab the attention of visitor’s and relative content will help them find what they are looking for. Be sure to include an enticing call to action and a clear and precise headline for your content.
- Motivate buyer’s choice – when faced with multiple choices, a consumer will feel overwhelmed and will most likely not make a purchase. But, by focusing on one goal per page on your website, you can directly influence consumer behaviour and help them steer toward the choice you want them to make.
- Use visual cues – typically, people will look in the same direction as the people or images they see on your website. For instance, if a dog is looking up, the reader’s attention will be drawn in the same direction. Using visual cues in your web design is an innovative way of drawing attention to the most important parts of your content.
- Leverage social recognition – using customer ratings or social media rankings on your website is a great way of showing potential customers how excellent your products and services are. Be sure only to include buttons for social platforms you are active on.
Don’t get caught up trying to formulate the perfect web design strategy for your business. Instead, invest in the best web design services on the Gold Coast from Birddog so you can get the most out of your website. Contact us today to learn more about our specialised services.
