It is becoming more prominent every day for your designs to connect more with users and include a human element. Website and user experience designers need to feel authentic, from aesthetics to interactions to emotional connection. People are used to thinking of design as only creative, but there is much more strategy behind it because what people see and feel are two different things. The issue web designers in the Gold Coast most often experience when considering users is not thinking of them as genuine individuals. Yet, we are not talking about designing robots. The humanistic design creates an engaging experience that users can connect with physically and emotionally. Below are five elements to consider.
Mental Triggers
Triggers are anything that sparks us to complete a particular action. They tell us what to do next and come in the form of internal and external stimuli. People look at the behaviour of others. When they are not sure how to act, including a social stream in your design makes users feel like part of a bigger group.
Humans Come First
The problem designers often face when they don’t consider their users are real, living people. Try to create a user persona in your mind. It will help to eliminate guessing and incorporate design with the audience in mind.
Visual Communication is a Universal Language
A professional website designer on the Gold Coast understands the deeper meaning behind visual elements like line, shape, tone, colour etc. Rounding out a corner or shifting a piece a millimetre to the left can potentially change the image’s meaning.
Emotional Connection
Pay attention to an emotion that the audience perceives in the project. Knowing how people think is the first step in creating designs that appeal to them.
Design With Simplicity
Simplicity always strengthens the details. Visual elements like; Colour, Tone, Typography, space and micro-interactions are characteristics to be considered in Website design in the Gold Coast.
No matter the role you require for your website to play in your business. At Birddog, we can work with you to create a website that meets your high standards as well as the expectations of your client. We are here to answer your businesses objections and lead them on the path to follow the core action you want them to take. We are one of the leading website designers on Gold Coast, Sunshine Coast & Brisbane.
