Without an online presence, you’re missing out on a plethora of prospects searching for your offerings!
To put this into perspective, 81% of retail consumers researched businesses online before buying from them in 2019.
But, an online presence alone is not enough. You need one that is strong enough to seduce searchers, ensure conversions, and secure sales.
That’s where digital marketing services come in.
To help make your business presence more valuable, here are four tips from our experts!
#1 Get Strategic With SEO
Unfortunately, without the skills and strategies of a seasoned SEO specialist, it’s too time-consuming and technical to do it successfully yourself.
It’s too easy to fall into the trap of black hat SEO tactics and straight into Google’s blacklist without expert knowledge of Google’s algorithms
By investing in SEO services, you’ll enjoy valuable content that stands out to searchers, drives profitable prospects to your site, and adds value to your business presence through improved reputability.
#2 Leverage Link Building
For a truly impactful business presence, internal and external link building services are essential!
By linking externally to other relevant, reputable sites in your content or website, these specialists help to position your business in the same light via association.
By internally linking one page of your website to another page on that same website, they add value and substance. The more you link to an important page, the more important it seems to search engines, reinforcing your website and rankings.
#3 Strengthen Your Social Presence
With social media specialists on your side, you’ll have access to untapped consumer and competitor insights through strategic social listening tools and tactics.
These insights will show you what people are talking about, what’s trending, what your competitors are doing right, and what you’re doing wrong.
You’ll know exactly what to avoid and what to amp up, which platforms your most profitable prospects are on, and how to deliver competitive customer service.
#4 Mobile-First Is A Must
As more and more users (3 billion by the end of 2020, to be exact) move to mobile devices for their daily duties, your website needs to be mobile-friendly to have any value at all.
Without mobile-first-focused web designers, your content won’t display correctly, your page load times will soar, and easy navigation will be null and void!
This creates a frustrating user experience, sending them straight to your competitors.
Luckily, that’s exactly why digital marketing agency, BirdDog, exists!
With our specialist skills and digital marketing services, you’ll enjoy an impactful business presence and a stream of online revenue.
Contact us today to make your presence felt online!